Spam complaint rate
0.03%
Across Letterly sends
Letterly vs SendGrid
SendGrid ships receipts. Letterly delivers gratitude.
When you need empathy, transactional pipes fall flat. Letterly was built for customer love, not password resets.
SendGrid alternative for retentionhandwritten customer experience softwareLetterly vs SendGrid comparison
Who this comparison is for
Growth teams and CX leaders who need high-touch follow-up instead of transactional sends.
Where automation falls short, and how Letterly fills the gap
Understanding the limitations of SendGrid helps teams see why human-first communication delivers better results when relationships matter most.
Where SendGrid falls short
1
Templates feel robotic and get routed to spam filters.
2
No way to showcase photos, voice, or neighborhood flavor.
3
Customers ignore transactional tone unless there's an issue.
How Letterly helps
Story-first canvas with media, quotes and motion containers.
Local flavor + industry-specific prompts baked in.
Engagement heat-maps show which lines resonated most.
Side-by-side feature comparison
See exactly how Letterly's human-first approach compares to SendGrid's automation-focused features. Each comparison highlights why handwritten microsites outperform bulk email tools for retention and relationships.
Experience design
Comparing
Letterly
Editorial layouts with typography, media and motion.
Handcrafted approach
SendGrid
Plain text or transactional HTML.
Automated approach
Writing guardrails
Letterly
Blocks pasted copy to keep authenticity high.
Handcrafted approach
SendGrid
Encourages templated snippets.
Automated approach
Emotional analytics
Letterly
Scroll depth + highlight reactions.
Handcrafted approach
SendGrid
Opens + clicks only.
Automated approach
Local SEO boost
Letterly
Indexable microsites with schema-ready copy.
Handcrafted approach
SendGrid
Email only, nothing for search.
Automated approach
Proof points buyers can reference
Real data from teams using Letterly to replace or augment SendGrid. Share these stats in competitive deals, investor updates, and internal enablement.
Average scroll depth
78%
Recipients consume the story
Retention lift
+19%
Accounts touched quarterly
Pitch-ready talking points
Share this page in your email signature, sales enablement docs and investor updates. It links directly to local hubs, industry stories and the pitch narrative.
